How to ask for reviews on Google
Asking your customers for reviews may seem awkward, but if you use the right words, you can turn a positive experience into a public opinion that boosts your business. Here, we share the best phrases for asking for reviews on Google , with practical examples and strategies to increase your online visibility without seeming pushy.
Why is it important to know how to ask for reviews?
Google reviews:
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They increase your credibility .
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Improve your local positioning (local SEO).
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They directly influence the purchasing decision of new customers.
A simple, well-written phrase can be the catalyst for many more sales and visibility. But not all phrases work the same: they must be clear, personalized, and appear at the right time.
Effective phrases for asking for reviews on Google (by channel)
By WhatsApp or SMS
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"Thank you for your purchase! Could you take a minute to leave us a review on Google? Your opinion helps more people know about us. Here's the direct link 👉 [LINK]"
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"Hi [name], we're glad you trusted us. Could you help us with a Google review? It'll only take a moment 🙏 [LINK]"
By email
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Subject: Can you give us your opinion?
"Hi [name], your satisfaction is very important to us. If you are happy with the service, would you leave us a review on Google? Click here: [LINK]" -
"We want to improve every day. If you enjoyed your experience with us, your review on Google would be very helpful 💬. [LINK]"
On the ticket or when closing a sale
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"Did we help you? Tell Google! It'll only take a minute 😊 👉 [LINK]"
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"Your opinion counts. Leave us a review on Google so we can keep improving. Thank you for trusting us."
On physical cards (with QR)
💡 Ideal to include in packaging, bags or counters
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"Did you like our service? Scan this code and leave us a review on Google 🙌"
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"Thank you for your visit. Will you help us with a review? Scan here and tell the world about your experience.
In person (when there is direct contact with the client)
When you have a direct relationship with the customer—whether in a store, office, salon, or during a service—requesting a review in person can be much more effective than a digital message. Here are some phrases that work:
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"Did you enjoy the service? If you have a moment, it would be incredibly helpful if you could share it on Google. Just scan this code or search for our name."
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“We're glad you were happy. If you could leave a review on Google, you'd be doing us a huge favor. Thank you for your support!”
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“Every opinion counts. Would you like to write us a quick review on Google? You can do it from your phone; it won't even take a minute.”
💡 Tip: If the customer is receptive, have a physical card with a QR code directly linked to your Google profile so it's easy for them to leave their review instantly. You can even join them while they leave it if the moment allows, without putting pressure on them.
Key recommendations to make your phrases work
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Personalize whenever possible : use the customer's name if you have one.
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Provides easy access to the direct review link .
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Be brief and sweet : avoid sounding like a robot or demanding.
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Submit the application at the right time :
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Right after a purchase.
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After a positive interaction.
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When closing a service successfully.
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Use an attractive design if you're handing out a physical card : include your logo, brand colors, and a clear QR code that links to your Google profile.
And if you want to make it even easier? Use physical cards designed to generate reviews.
In a digital world, physical objects still have an impact. If you want to ensure your customers leave you a review, you can include a professionally designed Google review card with a direct QR code in your shipments or at your store.
In our store, you'll find card packs with effective, customizable designs for all types of businesses.
👉 Discover our review cards here .
Frequently asked questions about asking for reviews
What happens if I insist too much?
Asking once is enough. If the customer doesn't respond, avoid pressuring them. A subtle strategy that preserves a good relationship is better.
Can reviews be requested from all customers?
Yes, but make sure you've provided a good experience. Send it at the right time, when the customer is satisfied.
What if they don't want to leave me a review?
It's okay. Thank them for their time and keep providing good service. Many people simply forget to do this.
Is it legal to offer incentives for a review?
Google does not recommend or allow offering prizes or discounts in exchange for reviews. Instead, focus your efforts on making the process easier.
Asking for a review isn't begging; it's inviting people to share a good experience. With the right phrases and the right timing, you'll get more positive reviews without any extra effort.
